CHICAGO, June 4 /PRNewswire/ --

Novarra today announces that GSMA has nominated its Vision(TM) Widgets &Mobile Content Framework for the Most Innovative Value Added Service (VAS)Platform in the EMEA leg of the 2010 Mobile Innovation Grand Prixcompetition. This prestigious award recognizes the leaders in the developmentof innovative mobile products. During the EMEA event, ten companies fromaround the world will compete in five categories, with two overall winnersawarded a trip to compete for the Mobile Innovation Grand Prix Cup at MobileWorld Congress, February 2010.

Novarra's Vision Widgets & Mobile Content Framework is built upon thecompany's core mobile internet platform and browser which removes barriersfaced by operators and mobile content developers deploying rich internetcontent and widgets. Widgets can be written and published once and deliveredwith a consistent experience to handsets of many capabilities, even thosewithout a native widget runtime environment, thus overcoming fragmentationchallenges and ensuring mass-market reach. Novarra widgets drive consumeradoption and every day usage, allowing users to transfer PC web habits tomobile, personalize and share content.

"Novarra has been at the forefront of driving mobile internet innovationand monetization for the last decade," comments Randy Cavaiani, vicepresident, marketing. "The Vision(TM) browser and platform optimizes themobile web experience across all devices, from smartphones to feature phonesto netbooks and supports all content that makes up the fabric of the internetincluding streaming video, Flash, advertising and now widgets."

"We are thrilled with the number of high-quality entries we received forthe EMEA leg of the 2010 Mobile Innovation Grand Prix competition," said BillGajda, chief commercial officer at the GSMA. "This event provides a rareopportunity for innovators to pitch new technologies to senior executiveswithin the mobile operator, IT and venture capital communities."

Novarra, the Internet Mobility Company, provides a high performancemobile internet product suite for operators and content providers to createnew web-based services and revenue streams.

Novarra's patented architecturefor web content transformation and network optimisation is openstandards-based and designed for mass-market, high volume mobile consumerdeployments. The solution delivers a high quality mobile user experience forservices including full rich web, search, widgets, premium portals,personalisation, video and advertising as well as support for mobile sites.Global, commercial deployments over 7 years on both 2.5G and 3G networks haveproven consumer satisfaction, uptake and increased data services revenues.

Novarra and Vision are trademarks of Novarra. Other trademarks areproperties of their respective owners.

Media Contacts: Europe: North America: Annette Leach Greg Venne Hotwire PR Topaz Partners Novarra@hotwirepr.com Novarra@topazpartners.com +44-(0)-20-7608-2500 +1-781-404-2400

Europe, Annette Leach of Hotwire PR, +44-(0)-20-7608-2500, Novarra@hotwirepr.com; or North America, Greg Venne of Topaz Partners, +1-781-404-2400, Novarra@topazpartners.com, both for Novarra, Inc.